Starting your own record label is exciting — but without a registered trademark, your brand is vulnerable. Whether you’re signing artists or just releasing your own music, trademarking your label name is one of the most important legal steps you can take to protect your vision.
Why Trademark Your Label Name?
Your label name is more than a name — it’s your identity in the industry. A trademark gives you:
- Exclusive rights to use your label name in connection with music, merch, and business
- Legal protection against copycats and bad-faith actors
- The ability to take down infringing use on Spotify, YouTube, Apple Music, and more
- A brand asset you can grow, license, or sell
Without a trademark, someone else could file for your name and lock you out of your own business.
What Can Be Trademarked?
You can trademark:
- The name of your label (e.g., OVO Sound, Dreamville, etc.)
- Your logo
- Any tagline or slogan associated with the label
- Any merch line associated with the name (file separately under Class 025 for apparel)
How the Trademark Process Works
- Search – Start with a legal trademark search to make sure your label name is available.
- File – Submit an application with the USPTO, either based on current use or intent to use.
- Monitor – Respond to any issues raised by the examining attorney (Office Actions).
- Register – Once approved, your name is officially protected.
Don’t Confuse an LLC with a Trademark
Just because your label is registered as an LLC does not mean your name is legally protected nationwide. An LLC is a business structure. A trademark is what gives you ownership over the brand name.
What Class Do You File Under?
Most music labels file under:
- Class 041 – Entertainment services, including music production and artist development
- Class 009 – Downloadable audio files (albums, singles)
- Class 025 – For any clothing sold under the label name
Protect Your Label Name Before Someone Else Does
At Landry Legal, we help label owners build strong foundations from day one. Whether you’re launching your brand or trying to stop someone from copying it, we’ll make sure your name is legally locked down.
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